Monday, 4 January 2010

Audience Research

Now I have researched into different magazines in the music industry, finding out the layout of the mags to where they distribute it, I have to now decide on what my target audience is going to be and to create a mood board (that captures ideas for my magazine) to have an understanding of what my audience wants.
For my target audience, I was looking to sell my magazine to a mainstream audience, so teenagers and also the young adult generation around the age mark of 14-25 is my focus point of who to sell the magazine to and ask the question of what they want in a magazine. In the jicnar scale, I think that it should be classed as a c1 and my audience would be aspirers, as my artist would not be like lombard, hardcore rock artists, who dont listen and care about what others think.
Below is a picture of my mood board that I created so the audience can looked and see whether I have the right ideas of what the audience wants. If not then I can asked them to give me some advise on what improvements I can make to get my magazine to what they like. This can be done by me adding this on the website and on social networks e.g. facebook, bebo etc... and then people can comment on my mood board. I could also do a questionnnaire and ask friends and maybe family members (brothers, sisters, cousins). All of these are ideas so i have a broader idea of what the audience wants.

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